Get mobile coupons through Local Search

Enhancing the value of local search.


Areas with huge potential and for the time has definitely come given the rapid proliferation of GPS in mobile devices and better (broader and deeper) map content - Targeted advertising (though it might sound a bit cliche given earlier attempts) + Mobile coupons (and they can also can overlap).

Both in my opinion would be very relevant and acceptable in a market like India even in a push mode (given privacy and intrusion issues in other markets with push)

Get mobile coupons through Local Search

Monday, November 23, 2009 

Since we launched printable coupons on Google Maps a few years ago, people are increasingly using their mobile phones to find local information when they're away from a computer. With more of you going mobile to search for this information, it makes sense for coupons to go mobile too.

So just in time for the holidays, we've made it easier to find discounts when you're on the go. If a business adds a mobile coupon to its Google Local Business Center listing, you'll be able to access it from your mobile device. Just go to google.com on your phone and search for a local business. When you land on its Place Page, you'll see any coupons or discounts that might be available. Then simply show the participating business the coupon, right from your phone, to redeem the offer.

We hope you find these mobile coupons useful and that they help you save money, trees (fewer printed coupons), and your hands (from paper cuts) when you're on the go. Mobile coupons are currently only available in the US. For more information check out the Lat Long Blog.