I have eclectic interests spanning the mobile, internet and venturing domains and with altruistic intentions the attempt here is to air views on key global trends in these segments!
Views expressed here are purely PERSONAL and not necessarily of my employer = I haven't engaged a lawyer !
Comments, feedback and criticism are always welcome !
Tuesday, January 10, 2012
Google plans IPTV push in 2012 with new partnerships
The Web TV battle crancks up and one of my predictions for 2012 is significant growth of this ecosystem and ramp up of consumer adoption
Google has announced that it has brought new hardware manufacturers on board as partners for its IPTV service Google TV.
LG is the biggest name to join the Google TV ecosystem this year and will unveil a new line of Google TV sets running on its own L9 chipset at CES in Las Vegas next week.
“Through Google TV, LG has merged Google’s established Android operating system with LG’s proven 3D and Smart TV technologies, offering consumers a new and enthralling TV experience,” said Havis Kwon, president and CEO of LG.
Chip makers Marvell, from the US, and MediaTek, from Taiwan, have also announced their partnerships with Google and their hardware will power Google TV devices over the coming year. They join Samsung, Sony and Vizio, which will bring Google-TV powered devices to market in 2012.
“Google TV is about bringing new entertainment and innovation from the web to TV and our team along with our partners are pleased to bring more Google TV powered products to more people, across more devices in more countries in 2012,” said Mickey Kim from Google TV’s partnership management team.
Last October, Google launched an update to its Google TV service, which includes a simpler interface and a more “TV-like YouTube experience”, as well as Android Market.
The company claims that since launching the update, it has seen activation rates more than double and it now has more than 150 apps which developers have specifically built for TV.