Running a comparison of revenue generated by top apps on both iOS and Android, Flurry recently calculated that the difference in revenue generated per active user is still 4 times greater on iOS than Android. For every $1.00 a developer earns on iOS, he can expect to earn about $0.24 on Android. These results mirror earlier findings from similar analysis Flurry conducted in Q4 of 2011 and Q1 of 2012.
At the end of the day, developers run businesses, and businesses seek out markets where revenue opportunities are highest and the cost of building and distributing is lowest. In short, Android delivers less gain and more pain than iOS, which Flurry believes is the key reason 7 out of every 10 apps built in the new economy are for iOS instead of Android.
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Evernote, the popular note taking app, released data about average annual revenue per user across different platforms. Evernote has more than 34 million users so it's a pretty good window into monetization trends.
Apple's iOS platform, on the iPhone and iPad, generated some of the highest revenues per user. Blackberry was surprisingly high, but this is likely because many of them are enterprise workers (whom a note taking app would appeal to). Android was at the bottom.
Evernote's data reaffirms that Android has a major monetization problem with app developers.
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